Press Release Issued by World Radio Network For immediate release 28 July 2003
World Radio Network and Business Portal Canada-Bulgaria World Radio Network (WRN), the international radio broadcaster headquartered in London, and Business Portal Canada-Bulgaria (BPC-B) are commencing a joint marketing initiative designed to raise of the profile of both organisations with their respective audiences. Business Portal Canada-Bulgaria is a unique website which acts as a meeting place and information exchange for the business community involved in commercial activities between Canada and Bulgaria. World Radio Network carries daily news and current affairs programmes on its global English and French radio networks (WRN English and WRN Francais) from both Radio Canada International and Radio Bulgaria in English and French. The marketing initiative includes banner exchanges, messages on the WRN radio networks promoting Business Portal Canada-Bulgaria to WRN’s listeners, information about WRN on the BPC-B’s website and articles in respective weekly email newsletters. Tim Ayris, WRN’s Broadcast Sales Manager, believes that both organisations have similar aims and welcomes this joint initiative: “WRN provides a continuous dialogue between different regions of the world including Canada and Bulgaria, therefore our listeners will naturally be interested in the BPC-B website which, like WRN, is a unique resource for people interested in Canada and Bulgaria. Nadia Kichkina, BPC-B’s Chief Editor said: “Our audience is cosmopolitan and will be very interested in the programmes from Radio Canada International and Radio Bulgaria available on air via WRN. We look forward to developing our collaboration with WRN and continuing to provide our readers with this unique access to the Canadian and Bulgarian broadcasting scene. -Ends- For more information contact:
Notes for Editors: About World Radio Network Founded in 1992, today World Radio Network (WRN) is a major international broadcaster and transmission service provider, headquartered in London, England. WRN’s eight 24-hour-a-day international radio networks broadcast a rich mix of speech radio drawn from more than 30 of the world’s leading public radio stations, offering listeners a uniquely varied cultural perspective. WRN’s English language networks are available across Europe, Africa and the Middle East, Asia Pacific, North and South America and are carried as an overnight service by public service broadcasters in South Africa, Namibia, and Canada and variously through local AM and FM broadcasters, cable services, direct-to-home reception via satellite, and Internet audio around the world. Furthermore, in Europe, WRN operates networks in German (WRN Deutsch), French (WRN Français) and a recently launched Russian network (WRN Russkij). World Radio Network was the first UK broadcaster to make its audio services available on the Internet, winning Webcaster of the Year Award at IBC in 1998. Today it provides a live relay – using RealAudio and Windows Media Player - of English, German and French language services as well as offering an extensive multi-lingual audio on-demand service. World Radio Network is also a major transmission company offering a range of broadcast services including permanent digital and analogue satellite transmissions, medium and short wave transmissions, Internet services (live streaming, on-demand downloading of audio and video), content hosting, broadcast consultancy and studio facilities. WRN’s clients include international and national public service broadcasters, commercial radio stations, satellite bouquet operators and cable companies. |
